Questions
Everything owners ask before they hire me
The long answers, grouped. If yours is not here, call +92 308 8290006 or message me on WhatsApp and you will get the same straight answer.
Who you are dealing with
The person, not the agency
I do. Usman Hussain audits the site, writes the plan, ships the changes and sends the report. When execution needs to move faster, senior people work to my direction on defined pieces, and no junior touches your site. The about page is the whole story of why it is built that way.
Because the work is done by one person and depth beats volume in local search. A roster of fifty accounts is how agencies end up sending charts instead of calls. It is also the reason I can put the fee on the line in the guarantee.
Six years inside local SEO, mostly cleaning up after other providers: auditing sites, rebuilding broken pages and fixing what the last agency left behind. Hundreds of sites went through that. The story covers what finally made me start my own thing.
No. Local SEO is done in your Google Business Profile, your website and your market data, none of which need someone in the same postcode. I work with businesses across the United States and Canada and everything runs on a screen share. The contact page shows how the calls work.
How the work runs
The system, step by step
Audit, strategy, implementation, monitoring. The audit pulls your site, profile, reviews and competitors apart in week one; the strategy is written around your best paying jobs; implementation ships weekly; monitoring tracks calls and forms and changes the plan when the numbers say so. The framework section lays out what you get at each stage.
I take access, record your baseline in writing, and go through everything before changing anything. You get the audit and the numbers we will be measured against by day seven. That baseline is what the guarantee is judged on later, so it is written down, not remembered.
Monthly reporting that leads with calls and leads rather than impressions, plus a message whenever something needs your input or something notable moves. You are not chasing an account manager for an update. Reporting is the fourth step of the framework, and if something is going wrong you hear it that week, not at day 90.
I do, after learning how your business actually makes money. Content built by someone who has not asked what your best job is tends to read like everyone else in your market. It is one of the six things handled from one desk, listed in the services section.
Usually I work with what you have, because a rebuild is only worth it when the current site is the thing holding rankings or conversions back. If it is, the rebuild is part of the work rather than a separate invoice. Web design sits inside the same monthly fee.
Results and timelines
What moves, and when
Technical fixes and your Google Business Profile move first, often inside the first 30 days. Visibility follows, then the calls. Revenue is last because it depends on your close rate as much as my work, which is why the guarantee is measured on leads and calls.
Because appearing for a search and being chosen from that search are two different jobs. Impressions and positions move as soon as the pages and the profile improve; calls follow once you are appearing for the searches that carry intent. If the gap does not close, that tells me the funnel needs work, and the guarantee is measured on the calls either way.
No, and anyone who does is selling you something they do not control. Google does not answer to me, and your market, competitors and reviews all affect the outcome. What I put in writing is the target we agree in week one, set out in full on the guarantee page.
It happens, and it can shift a timeline neither of us controls. I tell you what moved and what I am doing about it rather than going quiet, and the conditions around that are written into the guarantee instead of being raised as an excuse afterwards.
Calls from search, form leads and booked work first, then the visibility numbers underneath them: impressions, clicks, map pack positions and profile actions. The same figures in the same order every month, against the baseline recorded in the audit step, so you are never comparing two different pictures.
Money and commitment
What it costs and what you are tied to
The whole digital operation: SEO, the website, your Google Business Profile, content, reputation and ads direction, run from one desk. There is no menu of add-ons and no per-page charge. The pricing section shows the two plans and what separates them.
Neither. No onboarding charge, no annual contract, no six month minimum. You pay monthly and you stop whenever it stops making sense, which is set out in the terms.
Yes, and it is better to say so than to quietly stop. Rankings do drift while nothing is being worked on, so we plan what stays live through the pause and what waits. Tell me on a call and we will map it around your season.
No. If your site needs rebuilding for the rest of the work to land, that is inside the same monthly fee, and you own everything built. Nothing gets held hostage if you leave, which is stated plainly in the guarantee.
Fit and getting started
Whether this is for you
Anyone who wants traffic for its own sake, anyone who cannot answer the phone when it rings, and anyone looking for the cheapest possible option. The work only pays back when leads get converted at your end. Taking on work I cannot move is the opposite of how this was built, so I will say so on the call rather than take the retainer.
Any local service business where customers search and then call: trades, clinics, studios, professional services. The system is the same because the buying behaviour is the same. If your market is one I cannot move, I tell you on the consultation instead of finding out three months in.
Admin access to your website, manager access to your Google Business Profile, Search Console, and a couple of hours of your attention in the first fortnight. That is it, and the full list of conditions is on the guarantee page so nothing arrives as a surprise.
Book a 30 minute consultation and I will go through your site, your profile and the competitors outranking you while you watch. You leave knowing what is broken whether or not you hire me. Pick a time here.
Question not answered here?
Ask it directly. You will get the same straight answer you would get on a paid call, and it does not cost anything to ask.
Get your own questions answered on a call.
The consultation is free, it runs about 30 minutes, and you leave knowing what is standing between your business and the phone.